Flashpoint Week Three: Settling In

Despite a CSI lead in (those summer reruns aren’t the draw they used to be), CBS’s move to Thursday night did little to boost Flashpoint‘s U.S. ratings in Week Three. The Toronto-produced thriller scored 6.7 million viewers last night, down slightly from Week Two (7.1 million), which was down 13% from Week One (8.13 million).
Still, Flashpoint drew 15% better than Swingtown did the week before in that timeslot, so flipping the two shows so far is a gain.
In Canada, Flashpoint scored 1.1 million CTV viewers, up from 908,000 the week before. (All numbers BBM Canada/Nielsen Media Research.) This should help nudge it back up into the national Top-10 for the week. It won its timeslot in both countries, romping to victory in Canada over Global’s non-simulcast of Swingtown (311,000).
More good news: the producers have struck a distribution deal importing Flashpoint to more than 50 countries, including France , Germany, Italy , Spain , the UK , Scandinavia, and Latin America.
Next Thursdays number may determine whether or not CBS re-ups the show for a second 13-episode order (perhaps to run next summer). Most programs settle into their average viewership by week four. If it can hold close to 7 million U.S. viewers, it should have a shot.
Last night’s episode repeats this Sunday at 10 p.m. on CTV.

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