Glee at Global as Rookie Series Delivers

That Glee mid-season finale drew 1,583,000 Wednesday night, according to BBM Canada overnight estimates. Global rushed out a release saying it was the only new series to rank within the national Top-10 in the 18-49 demo. In total Canadian households, however, it probably ranks fourth overall in the rookie pecking order so far this season behind NCIS: Los Angeles, CTV’s V (four episodes) and perhaps even CBC’s Battle of the Blades Sunday night outings. Still, Glee has provided plenty to cheer about this fall at Global.
Glee seems to grab most of its audience in Canada’s biggest cities, winning its timeslot among 18-49s Wednesday night in Toronto, Vancouver and Calgary over CTV’s popular CBS crime drama Criminal Minds. The curious thing is that Criminal Minds easily outscored Glee nationally in households (2,278,000 “commercial”) and in the 25-54-year-old demo (1,052,000 to 721,000). So city kids in Canada watch Glee, small town young adults watch Criminal Minds. What’s up with that?
OTHER WEDNESDAY NUMBERS: Global scored with Bones (1,850,000) and Babs (1,206,000). CTV soared with CSI:NY (2,176,000) and So You Think You Can Dance (1,009,000). CBC roared with Dragon’s Den (1,591,000). The Magic Man made nearly a million CBC viewers disappear at 9 (645,000). More vanished when the CBC National News followed at 10/10:25 (487,000/370,000).

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