Super Bowl audience slips stateside, steady on CTV

UPDATED AND CORRECTED TUESDAY:  I was a bit fast reporting a jump in Bell Media’s Super Bowl LII numbers. During the game itself, when Canadians could choose between the American feed and the Canadian feed, the English Canada total was 4,451,000 viewers — down slightly from the 4,488,000 who watched in 2017. Broken down, more people watch on the… Read on



Not just balls deflated at Super Bowl LII

Will this be the year Super Bowl ratings get hit for a loss? This season saw NFL TV regular season numbers drop around 10 per cent overall. The season before, there was an eight per cent drop in viewers. Plenty of theories as to why. All those concussion reports — and the NFL’s slow response to the… Read on