The Bell Media Upfront25 held Thursday at Meridian Hall in Toronto may be the best Canadian upfront I’ve ever attended. Bell does it old school. They rent the biggest hall, fly in the most stars and crank up the open bar for the ad community. They have the advantage of going last and thus can
This year’s CBC Upfront presentation was a good one for my SAAB. The Swedish Princess never left the driveway as I stayed home and watched the event on my computer screen. The experience turned out to be longer than the drive in would have been from Orangeville, and the view was just as familiar. CBC