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In the last of the Canadian television media company upfronts, Rogers delivered their message in a slick, pre-packaged video preview. It was emphasiszed over and over again that Sportsnet is now the “undisputed” No. 1 sports media brand in Canada. Blue Jays host Jamie Campbell proclaimed it. Chief Revenue Officer Al Dark repeated it, “no

It has been a wild week at Corus Entertainment. All was well last Wednesday when the Canadian media company hosted their annual Upfront to advertisers. By Friday, they had to issue a release addressing some shocking news: Warner Bros Discovery was not going to renew their long-standing specialty channel brand relationships with Corus beyond the