The big winner Sunday with their coverge of Super Bowl LVIII was CBS Sports. Nielsen data and Adobe Analytics report that the Kansas City Chiefs’ overtime victory over San Francisco 49ers drew 123.4 million average viewers across all platforms (CBS Television, Paramount+, Nickelodeon, Univision and digital properties such as NFL+). That makes it the most-watched
Here’s how far award show coverage has slid in terms of interest in Canada in 2021: The 63rd Annual Grammy Awards did not make the Top-10. The CBS special, seen in Canada on Citytv, finished in 15th spot in the March 8 – 14 weekly Numeris tally, drawing a Live+7 total audience of 1,111,000 viewers
How did the 2021 Grammy Awards do Sunday night in the ratings? Well, depends on who you ask. If you ask CBS, the headlines in their Monday release all emphasized the positive. “The 63rd Annual Grammy Awards Delivered Largest Audience for an Awards Show This Season,” the release began. “Music’s Biggest Night Attracts Nearly 9
This week, CHML’s Scott Thompson asks if I enjoyed The Grammys. Not really, although I only watched a little here and there of it. I was put off by how the whole deal has become one giant CBS promotional opportunity. You had Colbert setting up the Broadway number, Corden sharing the stage for another intro, Gary Sinise