In just a few weeks, the hit Disney+ series The Mandalorian has gone warp speed to the top of the most-watched TV shows in America.
According to data compiled the week of Nov. 17 – 23 in the United States, the first live action series spun off from the Star Wars movies scored over 100 million cross-platform audience demands. That’s a relatively new measure Parrot has come up with — in an age where OTT’s such as Netflix don’t release actual audience numbers — to chart what shows audiences are most interested in seeing.
While Parrot’s own disclaimer warns that “demand is a metric that should not be confused with subscriber numbers,” it still suggests the Force is with Disney+ in terms of how the space franchise is driving sign-ups for the fledgling streaming service.
Measured overall against everything including cable and traditional broadcasters, The Mandalorian stood first with 100,295,824 average demand expressions, followed by three equally surprising chart toppers: NBC’s Saturday Night Live (98+M), Nickelodeon’s SpongeBob Squarepants(97+) and the just-returned after more than a two year hiatus Adult Swim animated series Rick and Morty (close to 96M. In fifth spot was Netflix’s Stranger Things, a leader for 21 weeks of the year. In sliding to 5th overall, it still managed over 81 million wannaseeit impressions.
Others in the overall Top 10 are No. 6 Game of Thrones, South Park, Titans, The Walking Dead and (on Netflix now) The Flash.
Comparing apples to Apple+’s, Parrot’s OTT only score ranked The Mandalorian tops followed by Stranger Things (Netflix), Titans (DC), The Crown (Netflix) and Castle Rock (Hulu). Parrot noted that The Crown jumped from 22nd to the fourth most-demanded digital original on ther strength of the new, third season cast headlined by Olivia Coleman. It scored close to 42 million impressions.
Also taking a leap up the OTT chart was the final season of Amazon Prime’s The Man in the High Castle, which ranked 7th with close to 29 million wannaseeits.